Advisory Engagements
Three engagements.
Each with a defined scope,
a fixed fee, and a clear end.
We do not offer a service catalogue or customised scopes on request. Our three engagements are shaped by the situations we see most often among established hospitality and F&B businesses in the Klang Valley.
Back to HomeMethodology
How we work through each engagement.
Every engagement begins the same way: a thirty-minute introductory conversation in which we listen to the situation and establish whether our work is a genuine fit for what the principal is hoping to understand. We do not pitch or propose at that meeting.
If there is a clear fit, we prepare a brief written proposal — usually one page — that sets out the scope, the fee, the expected timeline, and what the deliverable will contain. Work begins only after the principal has confirmed in writing.
Site visits, structured conversations with management and the preparation of the written deliverable are conducted by the senior consultant directly. There is no delegation of client work to analysts or associates who were not part of the initial conversation.
The engagement closes with the delivery of the written document and a follow-up conversation, typically of thirty to sixty minutes, in which the principal can ask questions about what was written. After that, the engagement is formally complete.
Introductory conversation
Without charge, without obligation. We listen and establish whether the engagement is relevant.
Written proposal
Scope, fee, timeline and deliverable format — agreed in writing before work begins.
Site visits and conversations
Conducted directly by the senior consultant — property visit, interviews with general manager and relevant department heads.
Written deliverable and closing conversation
The document is delivered and a closing conversation is held. The engagement is then formally complete.
Engagement 01
Hospitality Operating Strategy Reading
A four-week engagement for established hotel groups, café operators and small luxury hospitality businesses in the Klang Valley whose leadership teams would value an outside reading of how the operation is presently positioned. The reading includes a property visit, structured conversations with the general manager and one or two department heads, and a short written summary of the questions worth considering further. The deliverable is purposely brief and held in strict confidence.
- One full-day property visit
- Structured conversations with GM and department heads
- Short written summary (5–8 pages)
- Closing conversation to discuss findings
- Suitable as an annual review or pre-decision reading
Engagement 02
Food & Beverage Group Strategy Advisory
A considered engagement for established F&B groups operating multiple concepts in Kuala Lumpur and the wider Klang Valley. Over ten weeks we work with the principal and the head of operations to understand how the portfolio is presently performing, examine which concepts are carrying which costs, and prepare a written advisory on the shape of the group going into its next phase. The advisory is candid; the decisions remain with the firm.
- Site visits to representative outlets across the portfolio
- Portfolio performance and cost-contribution analysis
- Sessions with principal and operations head
- Written advisory document on portfolio direction
- Closing advisory conversation
Engagement 03
Hospitality Asset & Group Continuity Advisory
A senior engagement for established hospitality groups whose principal owners are beginning to consider how the group will continue beyond their direct involvement — whether through internal succession, partnership with a strategic operator, or a measured sale. Over five to six months we sit with the principal and a small inner circle of trusted colleagues, set out the realistic options, and prepare a written framework for the conversations that will follow with lawyers, bankers and family members.
- Regular sessions with principal and designated inner circle
- Review of realistic continuity and transition options
- Written framework document for stakeholder conversations
- Conducted at the pace set by the principal
- Strict confidence throughout — no external disclosure
Decision Guidance
Which engagement fits your situation?
| Feature | Strategy Reading | F&B Group Advisory | Continuity Advisory |
|---|---|---|---|
| Best suited for | Hotel groups, café operators | Multi-concept F&B groups | Established hospitality principals |
| Engagement duration | 4 weeks | 10 weeks | 5–6 months |
| Property / site visits | 1 visit | Multiple outlets | As required |
| Written deliverable | Brief summary (5–8pp) | Full portfolio advisory | Framework document |
| Focus area | Operational positioning | Portfolio direction | Ownership transition |
| Fee (MYR) | RM 700 | RM 2,200 | RM 3,400 |
Not sure which engagement fits? The introductory conversation is without charge — we will help you identify the right scope.
Across All Engagements
Protocols that apply to every piece of work.
Confidentiality undertaking
A formal written confidentiality agreement is provided at the start of every engagement. All client information is treated as strictly private.
Fixed and transparent fees
Every engagement fee is stated on this site and confirmed in the written proposal. There are no additions, no billable hours and no variable charges.
Senior delivery only
Every site visit, interview and written deliverable is the direct work of the principal or named engagement associate — not sub-contracted or delegated.
Written as the standard
All findings and recommendations are delivered in writing. Verbal briefings supplement but do not replace the written document.
No implementation role
Suria Praxis advises; it does not manage, implement or take an ongoing operational role. This separation keeps our perspective independent throughout.
Post-engagement availability
After the engagement closes, we are available by email for brief clarifying questions about the written deliverable — for a period of three months, without additional fee.
Fees
All fees are fixed and published.
Engagement 01
Strategy Reading
RM 700
4-week engagement
- Property visit
- Management conversations
- Written summary
- Closing conversation
- 3-month post-engagement availability
Engagement 02
F&B Group Advisory
RM 2,200
10-week engagement
- Multiple site visits
- Portfolio cost analysis
- Principal + ops head sessions
- Full written advisory
- Closing advisory conversation
- 3-month post-engagement availability
Engagement 03
Continuity Advisory
RM 3,400
5–6 month engagement
- Regular senior sessions
- Succession options review
- Written stakeholder framework
- Principal's pace throughout
- Full confidentiality throughout
Begin Here
Start with the introductory conversation.
There is no charge for the initial thirty-minute conversation and no commitment on either side. Write us a brief note and we will arrange a time.
Request a Conversation